Isolation or Social Comparison: The Effect of FOMO and JOMO on Online Buying. KASBIT Business Journal, [S. l.], v. 18, n. 1, 2025. DOI: 10.54219/e9043733. Disponível em: https://kasbitoric.com/index.php/kbj/article/view/436. Acesso em: 6 may. 2026.